MARKETORA FAQ
Understand what Marketora does, what is available today, how it works, and how to get started.
Showing All, 76 questions
Pricing & Billing
5 questions
Yes. You can explore the dashboard, set up your business context and use the free marketing tools before choosing a paid plan.
Credits are tied to the volume of content you generate a short social post uses fewer credits than a comprehensive, SEO-optimized blog post. Your dashboard shows your usage breakdown.
You will never be locked out. Purchase a one-time credit top-up or upgrade to a higher tier from your billing settings.
Yes, upgrade or downgrade any time. Upgrades take effect immediately, downgrades apply at the start of your next billing cycle.
No. Marketora is a straightforward subscription you pay only the flat monthly or annual fee for your tier.
Integrations & Platforms
4 questions
No. Marketora generates the content and formats it for your chosen platforms, but you will need to copy and paste the generated copy into your own social media scheduling tools (like Buffer or Hootsuite) or publish it manually.
Marketora generates HTML-ready content and SEO meta tags that can be pasted into any CMS, including WordPress, Shopify, Webflow and Squarespace.
It generates email copy and subject lines you can export into Mailchimp, HubSpot, ActiveCampaign or any other email sender.
No coding is required. Connecting a custom domain or channels takes a few clicks in your workspace settings.
Content Strategy & SEO
4 questions
Yes. Deep business context makes the content relevant, original and value-driven, which is what search engines reward, rather than generic, spammy text.
Yes. It automatically generates optimized Title Tags, Meta Descriptions and OpenGraph social share cards tailored to your keywords and character limits.
Yes. For content like a blog post, provide primary and secondary keywords and the AI weaves them into the outline and final copy.
Both from a 280-character tweet to a 2,000-word SEO-optimized article with H2s, H3s and formatting.
Team Collaboration
3 questions
It depends on your pricing plan, but you can invite multiple team members, such as copywriters, managers and stakeholders, into a single workspace.
Owners and Admins manage billing and team access. Editors generate and modify content. Viewers can only look at dashboards, campaigns and generated drafts for approval.
Brand voice, audience personas and rules are set at the workspace level in the Business Context Hub, so content sounds like your brand no matter who generates it.
Languages & Global
2 questions
Yes. Set your target markets in your Business Profile and generate accurate, localized content.
Yes. It localizes tone, idioms and messaging for the target culture, not word for word, within your brand guardrails.
Support & Resources
2 questions
All users get the Guides library and Help Center. Paid and Enterprise tiers add priority email support and dedicated account management.
The 6-step Onboarding Wizard guides setup. Enterprise customers get white-glove onboarding to map their processes.
Product
7 questions
One platform where you plan campaigns, create content with AI and measure the results — instead of stitching separate tools together.
AI Content, Campaigns and Analytics. Anything marked “Coming soon” on this site is roadmap, not product.
No. AI content is one capability inside a platform that also runs campaigns and analytics, with strategy, social publishing and automation on the public roadmap.
Analytics brings campaign and marketing performance into one view so you can see what moved and the context around it. Automated interpretation is on the roadmap.
A generator starts from an empty prompt. Marketora starts from the campaign's goal, audience, channel and tone, so a draft is written for a job rather than in isolation.
No. Content, campaigns and analytics work on their own; they simply work better together, because each one knows what the others did.
It replaces the stitching between them. Plan, content and results live in one system instead of a document here, a writer there and three dashboards elsewhere.
AI Marketing Engine
5 questions
The intelligence layer underneath the product. It connects marketing context, campaign activity, audience signals, content and performance so they are read together rather than one at a time.
No. It is what AI Content, Campaigns and Analytics run on. You work in those; the engine is the reason they share one understanding instead of three.
Three of the six stages are live; three are roadmap and are marked Coming soon wherever they appear on this site. The live ones are what AI Content, Campaigns and Analytics already use.
Because the same sentence means different things depending on what surrounds it. Six contexts read together produce an interpretation none of them gives on its own.
No. Acting without you is agent work, and every agent on this site is marked Coming soon. Today the engine informs the decision; you make it.
AI & Automation
7 questions
Not yet. The Strategy, Content, Social, SEO, Campaign, Analytics and Optimization agents are all roadmap. What ships today is AI content, campaign management and analytics.
Yes. Everything AI produces is a draft until you approve it. Nothing publishes without you.
Not today. Publishing to connected channels is on the roadmap; content is created and edited in Marketora and taken to its destination by you.
The campaign's own context — its goal, audience, channel and tone — rather than an empty prompt, so a draft starts from what the campaign already knows.
Yes, and that is the intended path. Refinement changes one thing on the draft you already have rather than regenerating from scratch and losing the part that was working.
No. Nothing publishes or changes without a person approving it, and the parts of the engine that would recommend action are still roadmap.
You edit it. Everything AI produces is a draft, and refinement changes one thing on the draft you have rather than starting over.
Campaigns
5 questions
Strategy, content, channels, scheduling and reporting — five views of the same campaign rather than five things to keep in sync. Each decision narrows the next, so the campaign ends up defined rather than assembled from whatever was available.
Yes, and that is deliberate. Everything below the goal depends on it, so changing the goal marks the work beneath it out of date instead of leaving stale decisions in place.
Not today. Publishing to connected channels is marked Coming soon on this site and is roadmap, not product. You plan and build the campaign in Marketora, then publish through your own channels.
It keeps reporting. What it tells you is what the next version of it should do differently — measure, understand, improve, in that order and on the record.
A calendar records when things happen; it does not know why. Here the goal, the content, the channels and the results are one campaign seen from different ends, so a change in one is visible in the rest.
Analytics
5 questions
Dashboards show what moved. Marketora puts the change next to what produced it — the campaigns, content and channels the metric depends on. A number on its own invites a guess; the same number beside its cause invites a decision.
No. The starting point is not every line on every chart — it is the one series that stopped behaving the way it had been.
The same four questions every time: what moved, what held, what they share, and what that means.
Not from third-party tools. Marketing performance is read inside Marketora, from the campaigns and content you run there. Outside connectors are not a shipped capability.
Both, in that order: what moved, why it matters, and where to act next. The recommendation arrives with the reasoning that produced it.
Getting started
6 questions
Start free, with no credit card required. You can cancel at any time.
That depends on your content, not on setup. Marketora is a hosted product — there is nothing to install.
No. Marketora is built for teams that have to run real marketing without a dedicated marketing department, as well as for teams that have one.
Something to market and a goal for it. Marketora is hosted, so there is nothing to install and no data pipeline to build first.
You can create and edit content in Marketora. Bulk import from another tool is not a shipped capability today.
Analytics shows what changed and the context around it, read against the goal the work started with.
Security
6 questions
Your workspace runs in its own isolated tenant. The specifics are on the security page.
Only the people you invite to your workspace. Content you create is yours.
In your own isolated workspace tenant. The specifics are on the security page.
Your content is yours. Anything beyond that is a question for the security page rather than an FAQ answer written from memory.
Your content is yours, including removing it. The specifics of retention and deletion are on the security page.
Access is scoped to the people you invite to your workspace.
Agencies
5 questions
Yes. Agencies run every client's marketing from one platform, with each account keeping its own brand, audience and strategy.
The workflow is shared across the agency; what runs through it is specific to each client. That is the point — repeat the system, never the strategy.
Yes. The workflow is shared across the agency; the brand, audience, objective and channel mix belong to each client.
Each client keeps its own brand, audience, objective and channel mix; only the workflow is shared across the agency.
Performance is read the same way across the portfolio, so the accounts are comparable rather than each having its own definition of a result.
Businesses
5 questions
Reports tell you what happened. Marketora connects the signals behind it, so you get one line of reasoning from a change you noticed to a decision you can defend.
That is the problem it is built for — signals arriving separately, in different shapes, faster than anyone can judge what worked.
No. The recommendation arrives with the reasoning that produced it.
Every question resolves the same way — question, signals, insight, decision — so this month's answer is comparable to last month's rather than a fresh opinion.
No. The work it removes is the reconciling: connecting what each channel reported before anyone can decide anything.
Small business
5 questions
It is built for exactly that case — the loop of plan, create, post, analyse, decide that most small teams run on whatever time is left over.
Four capabilities on one engine — planning, content, tracking, and what to do next — each handing the next what it needs.
No. The point is to start from a plan rather than a blank page, so you are not guessing what to post.
Marketing compounds when every campaign teaches you what to do better next time. Nothing here is a leap — each step is the previous one, compounded.
That is what the tracking is for: seeing which campaigns earned their spend, instead of switching between tools to work it out.